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Once again, we have a brand-new “Recruiter of the Month”!

Top-Producing RecruitersIn the recent past, this award has been dominated by a handful of Preferred Member recruiters, but lately, other Members have been stepping up to claim the prize.  (Not . . . that there’s an actual prize.  No purchase necessary.  Void where prohibited.)

This month’s winner is Debi Apple of Apple & Assoc., Inc., and Apple had a rather good 2012 within the Network, not just during the month of December.

Apple made a total of eight Network split placements in 2012, and one of those placements was a contract deal.  Not only that, but she made these placements with the help of her Hiring Hook recruitment website design.

And not only THAT, but the two Preferred Member recruiters responsible for the “Largest Split Placement Fee of the Month” in December made their split placement with—yes, you guessed it—the help of a Hiring Hook website.

If you don’t have a Hiring Hook website yet, what are you waiting for?  Attract more qualified candidates and make more placements.  Join the party.  C’mon, all the kids are doing it . . .

As always, we recognize recruiters for both monthly and quarterly performance in four categories—“Recruiter of the Month,” “Recruiter of the Quarter,” “Highest Split Placement Fee of the Month,” and “Highest Split Placement Fee of the Quarter.”

For more information about the placements and cash-in totals associated with these awards, please login to the Members’ Area and view the profiles and placement details of the recruiters involved.

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Recruiter of the Month
Debi Apple of Apple & Assoc. Inc.

Apple was the only Preferred Member recruiter in the Network to make four split placements during the month of December.

In second place was David Wood, CPC of The David Wood Company with three split placements, and in third place was Georgette Sandifer of Gallman Consulting with two split placements.  Sandifer tied other recruiters with her two placements, but she boasted the largest cach-in total among those recruiters.

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Michael PetrasKen NunleyHighest Split Placement Fee of the Month
Michael Petras of Michael Petras Recruiting and Ken Nunley of 7 Solutions USA

The position for this placement was a VP of Operations.  Petras was the job order recruiter, and Nunley was the candidate recruiter.  The action that stimulated this split placement was listed as “The job seeker or client was found through my Hiring Hook website.”

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Our criteria for these awards:

Top Echelon Network is a split placement network.  As such, we place an emphasis on split placements, and that emphasis constitutes a large part of our criteria for these awards.  We determine the monthly and quarterly award winners based upon two things, which are listed below in order of importance:

1.) The number of split placements made
2.) The amount of cash-in dollars earned as a result of those split placements

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Matt DeutschIs this really the last chance for your recruiting firm to get a FREE website evaluation from Top Echelon?

No, it’s not . . . not really.

BUT the response to our free offer has been tremendous, as over 125 recruiting firms have indicated they want to have their website evaluated.  As you might imagine, we’re working at a fever pitch to provide those evaluations.  (Each one involves a three-page document outlining our analysis and recommendations.)

We’re in the process of scheduling consultations to review the evaluations.  Since it’s only January 2, there’s still plenty of time to request an evaluation and schedule a consultation.  (Unless, of course, you’re still on vacation.  In that case, you might have some hesitation in regards to this proclamation.)

Where was I?

Ah, yes.  This blog post will be the last time we reference our free website evaluations for a while.  We have other irons in fire, bigger fish to fry, more chickens to count before they hatch, and so on.  (Not the least of which is the 2013 Top Echelon Network National Convention!  Have you registered?  Have you?)

In the meantime, let me reiterate that there are four areas we address during these evaluations.  Of course, in keeping with Top Echelon’s mission statement, our focus on these areas is designed to help recruiting firms make more placements.

The four areas are as follows:

  1. Layout/design
  2. Navigation/functionality
  3. Search engine optimization (SEO)
  4. Mobile availability (responsive design)

Our recommendations are based upon over 15 years of providing website services for recruiting and staffing firms and our dedication to staying up-to-date on the latest in website tools and technology.

Remember, all we need to conduct a website evaluation is your firm’s website address, which you can submit by clicking on the link below:

Click here for your FREE website evaluation!

The year 2012 was more like a compressed zip file than an actual year, 12 months condensed into what seemed like six.  The next time you turn around, it will be the Fourth of July . . . then Labor Day . . . then Christmas again.

Take the opportunity now for an evaluation.  Then you won’t have to worry about it.  The site you save may be your own.


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We’ve asked this question, but what the heck, let’s ask it again: “What’s better than making one placement?

Answer: “Making two placements!”

But what if you could make TWO placement fees on the same placement?  In other words, you place ONE candidate, and that one placement produces TWO fees.  Sounds good, does it not?

Well, that’s exactly what happens when one of your clients hires on a temp-to-direct basis.  This is how it works:

  1. A client hires one of your candidates for a contract assignment.  As a result, you receive steady cash flow in the form of contract placement checks for the life of that assignment.
  2. The client decides that it now wants to hire your contract candidate on a full-time basis.
  3. Luckily, you have language in your Fee Agreement that dictates the client will now owe you a conversion fee for hiring the candidate on a full-time basis.
  4. The client sends you a direct-hire placement fee, in addition to all of the contract placement checks you’ve been receiving.  Cha-ching!

This week in The Pinnacle Newsletter Blog, we have a case study about a contract-to-direct placement involving two Preferred Member recruiters.  These two recruiters have made split placements before, they know how each other likes to work, and they have a great Trading Partner relationship.

As a result, they’re not splitting one placement fee.  They’re splitting TWO placement fees instead!

For more information about how you can add contract staffing to your business model and increase your firm’s monthly revenue, contact Top Echelon Contracting, the recruiter’s back-office solution.

Forget about exercising in the New Year . . . make contract placements instead!

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<Bill Quackenbush, CPC/CTSMaria Hemminger“Thank you, Bill, for an excellent candidate and being a SUPER exporter in 2012!”

Submitted by Maria Hemminger of MJ Recruiters LLC regarding her split placement with Bill Quackenbush, CPC/CTS of QCI Technical Staffing

Fee Percentage—20%

(Editor’s note: this is the fifth split placement that Hemminger and Quackenbush have made together in Top Echelon Network.)

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Preferred Member recruiter John Zurek of Zurek Professional Resources, LLC gave me a great idea recently.  That’s because he complimented a Trading Partner for a recent split placement simply by leaving a comment at the bottom of the Pinnacle blog post in which the placement was highlighted.

Although many recruiters choose to include their comments with their Completed Placement Forms, that’s certainly not the only way to publicly praise Trading Partners for their help closing a deal.

It’s possible that some Preferred Member recruiters prefer to do what Zurek did: simply post a comment at the end of the blog post.  No runs, no drips, no errors.  (Bonus points if you can identify the commercial that spawned that “catch” phrase.  Email your answer to me.)

Anyway, I’d like to invite you to do just that.  Specifically, if you make a Network split placement and we publish it in The Pinnacle Newsletter Blog, please comment on that placement and compliment your Trading Partner for their help in making it happen.

This goes not just for this week, but for the rest of this year.  After all, everybody loves placement checks and everybody loves receiving kudos with their placement checks.  Throw in some cake and ice cream, and what more could you ask for?  (No, we’re not providing the cake and ice cream . . . I already asked.)


David Wood, CPCThomas EdwardsJob order recruiter: David Wood, CPC of The David Wood Company

Candidate recruiter: Thomas Edwards of Front Line Solutions, LLC


Fee percentage—25%

Action causing split placement: Regular communication with another Top Echelon Network Preferred Member recruiter

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Chris WellingtonPeter AmbroseJob order recruiter: Chris Wellington of Bio-Partners Search Group, LLC

Candidate recruiter: Peter Ambrose of Reliance Recruiting, LLC


Fee percentage—20%

Action causing split placement: Active candidate was sent to me by the Top Echelon Network Preferred Member recruiter.

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Ron Sunshine of Ron Sunshine Associates, LLC

Ron Sunshine

describe the image
Job order recruiter: Ron Sunshine of Ron Sunshine Associates

Candidate recruiter: Brian Courtney of The Courtney Group


Fee percentage—20%

Action causing split placement: Regular communication with another Top Echelon Network Preferred Member recruiter

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Terri Conroy, CPCRuss LloydJob order recruiter: Terri Conroy, CPC of Executive Search Associates

Candidate recruiter: Russ Lloyd of Cube Management

Job title: Chief Financial Officer

Fee percentage—21%

Action causing split placement: Regular communication with another Top Echelon Network Preferred Member recruiter

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It’s official!  It’s 2013?  What does that mean?  More split placements, that’s what!

Top Echelon Network Preferred Member recruiters made more split placements in 2012 than they did in 2011, and one reason for that was their use of Hiring Hook websites for recruiters.

'Comments' and ComplimentsHiring Hook websites include a Job Board plug-in that affords the opportunity for Preferred Members to not only post their own jobs to their firm’s website, but also the jobs of other Network Members—thereby increasing the chances for split placement activity.

Just such a split placement leads off this week’s installment of ‘Comments’ and Compliments” (the first installment of the New Year!)  The icing on the cake?  It’s the first split placement between these two Network recruiters.  Once you break the ice, there might be even MORE icing on the cake.  Does that make sense?  I don’t know, but a placement is a placement.

Don’t forget: we’re offering FREE evaluations of your firm’s website.  All you have to do is submit your firm’s website address.

Click here for your FREE website evaluation!

If you’d like to thank another recruiter for their efforts in a split placement situation, send your information to  Your comments might be included in an upcoming issue of The Pinnacle Newsletter Blog!

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Jim Strickland“This was one of those ‘wasn’t supossed to happen’ placements, but it did!  A hard-to-find candidate was lured to Jim’s website and from there it was all good!”

Submitted by Catherine Sousa of Morton Roper Careers regarding her split placement with Jim Strickland of BioSource International.

Fee Percentage—15%

(Editor’s note: this is the first split placement that Sousa and Strickland have made together in Top Echelon Network.)

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describe the image“Brian is always good to work with.  He knows and understands manufacturing so that when I get a candidate, I feel comfortable knowing that the candidate has been well-screened and ready to go through the process.  Thanks, Brian!”

Submitted by Ron Sunshine of Ron Sunshine Associates regarding his split placement with Brian Courtney of The Courtney Group

Fee Percentage—20%

(Editor’s note: this is the first split placement that Sunshine and Courtney have made together in Top Echelon Network.)

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