Here’s the ‘Official Hashtag of the 2012 National Convention’!

Matt Deutsch
The 2012 Top Echelon Network National Convention is next week!  Specifically, it’s scheduled for Thursday, March 22, through Saturday, March 24, at the Gaylord Opryland Resort in Nashville, Tenn.

As you probably know, Top Echelon Network is represented well on the various social media websites, including Twitter.  As such, it’s common not only for us to tweet during special events like the upcoming National Convention, but it’s also common for the Preferred Member recruiters who attend such an event to tweet during it, too.

This makes sense, since we all want to share what we’re learning and experiencing.  However, to facilitate a more organized tweeting environment (if that’s even possible), I’d like to present the “Official Hashtag of the 2012 National Convention.”

First, that sounds more important than it actually is, which was by design.  And second, it’s easier to use than it sounds.

A hashtag is a tool within Twitter used to aggregate the conversation surrounding a topic, or in this case, an event.  You create a hashtag by combining the pound sign (#) with a word, acronym, or phrase.

As an example, this is the “Official Hashtag of the 2012 National Convention”:


All you have to do is include this hashtag with every one of your tweets regarding the National Convention.  And you don’t have to actually be at the convention to do it.  You can use the hashtag even if you’re just tweeting your thoughts from the comfort of your own home . . . or while you’re at the office . . . or via your smartphone.

When I tweet this blog post, I’ll insert #TENAT12 at the end of my tweet.  Later, if you conduct a search in Twitter using #TENAT12, Twitter will find and present all the tweets that include that hashtag.  Once you do that, you can also view “Realtime” results for that hashtag.

So if you’re attending the convention, I look forward to seeing you there, and I encourage you to tweet heavily.  If you’re not attending the convention, shame on you, but I encourage you to tweet heavily, anyway.  (And as always, tweet responsibly.)

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